Duolingo Brand Guidelines

Identity

Successfully represent Duolingo with core brand elements and rules for usage.

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Writing

Produce content in the spirit of Duolingo and ensure consistency across all mediums.

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Illustration

Create artwork that feels right at home in the expanding Duolingo universe.

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Marketing

Create materials using all the critical elements of the Duolingo visual identity.

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Resources

Logos, fact sheets, images, and all the other downloadables you need.

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All good.